THE MARKET PULSE MODEL

One clear
opportunity.

We help retailers improve everyday food products by finding a stronger combination of price, quality and packaging — researched before we make an offer.

THE IDEA

You tell us the product.
We find the better offer.

No supplier directory. No unnecessary information. We keep our sourcing network behind the scenes and present the retailer with a ready-to-sell opportunity.

Better. Product quality · Packaging · Retail price · Margin
OUR PROCESS

Research first.
Buy second.

01

Market observation

We look at the real shelf and identify where a product can be improved for the retailer and the customer.

  • Current retail price
  • Product quality and customer fit
  • Packaging and presentation
  • Where the market is missing value
02

Sourcing research

We research multiple possible sources behind the scenes and compare the real buying economics.

  • Multiple sources compared
  • Wholesale price and total costs
  • Quality standards
  • Availability and continuity
  • Delivery and practical buying terms
03

Offer design

We turn the research into a practical retailer-ready offer — balancing quality, packaging and price.

  • Better product quality
  • Better packaging
  • Competitive retailer price
  • Clear retailer margin
  • Ready-to-sell offer
04

Retail delivery

We present the opportunity clearly to the right retailer and supply against real demand.

  • Clear product proposal
  • Agreed quantity and terms
  • Supply against demand
  • Simple repeat process when it works
RETAILERS · SUPPLIERS

Let's find the next opportunity.

Have a product that could be better sourced? Or a category that needs a stronger offer? Tell us what you are looking for.

Start a conversation